Customer UniverseTM
One principal goal of a good corporation is to make a profit or surplus. An organization cannot achieve these goals without customers.
Anchor Health Exchange helps our clients to unlock and navigate the customer black box. The first step to unlocking your customer black box is gathering insights and knowledge on who your customers are—knowledge is a competitive advantage. Some questions that every business executive should have the right answer for are:
- Who are your customers, and how big is your potential customer base?
- What do your customers purchase from you?
- How frequently do the customers purchase products and services?
- Where do they usually make their purchases?
- How much are they willing to pay?
- What do they consider as a close substitute for your goods and services?
- What do these customers value, and what keeps them buying from your establishment?
The Anchor Health Exchange uses the AYCE (pronounced “ace”) Customer Experience Framework (the Framework) to engage the customer conversation. A business’ total customer universe is a combination of prospective and existing customers. A company has to provide the right information, in the right place, and at the right price point to get customers to engage with its services.
Winning a new customer’s account cannot be the holy grail for a sustainable business. Instead, it’s the beginning of a relationship of participation—retention is equivalent to an acquisition. Your ultimate goal with each customer should be for your organization to become the default to fulfill the needs of their friends, families, and associates.
Customer UniverseTM Client Segments
Our Customer UniverseTM services target long-term care agencies. Whether you are operating:
- In-Home Care Services
- Rehabilitation Center
- Clinical Team
- Hospice Care
- Geriatric Care Clinic
- Senior Day Care Program
Long-Term Care Customer UniverseTM
A customer-centric organization focuses on all touchpoints it has with customers—from customer service to care planning, delivery, and assessment. At each interaction, a good company should request feedback and remediate unfavorable metrics promptly.
Favorable metrics and the reasoning behind them should be canonized in the organization’s service-delivery model.
Building a Customer-Experience team is always a smart approach. This team should be composed of staff members representing the critical service touchpoints and should be in charge of managing and tracking customer-experience metrics.
Customer UniverseTM Services
- Customer Assessment
- VBP Audit – Customer Focus
- Marketing Plan
- Market Research
- Social Media Strategy
- Marketing Team Training
- Private-Pay Customer Assessment
- Merger & Acquisition
Customer UniverseTM Services Delivery
The Anchor Group utilizes the AYCE Customer Experience Framework to create customized customer assessment, acquisition, management, retention strategies to increase customer engagement. A big part of any strategy or implementation support to our client is how well we define and support the tracking of KPIs. The best systems are not going to work unless there is a way to:
- Define success in strategic and tactical terms
- Communicate the appropriate ideas to staff to execute against success
- Track the accomplishment of successes
- Report and remediate timely to realign or redefine success
- Retrain or reengage the success path
OTHER SERVICES ARE:
Customer UniverseTMTalent UniverseTM ServicesTechnology UniverseTMStrategic ConsultingProcess Improvement Proposal Writing
One principal goal of a good corporation is to make a profit or surplus. An organization cannot achieve these goals without customers. Anchor Health Exchange helps our clients to unlock and navigate the customer black box.
A business without the right talent is a struggling business. The right talent has to be made. To move talent from an average employee, contractor, or strategic partners-
Many long-term care agencies operate paper intensively or have operated with old systems, which were not built with a VBP philosophy. We help our clients not just to find the best technology; but to find the technology that best fits their strategic objectives.
The viability and success of any strategic planning process are to build it with two sets of stakeholders in mind—customers and employees. We use a 7Ps approach to advice and direct our clients in the areas of strategic planning.
Since everyone has different needs when it comes to headers we decided to pack a few different headers into the theme to make you all happy. So no matter if you have just a small menu for a small site or have an enormous site with hundreds of sub pages: our various headers got you covered. Same goes for social media links, submenus for magazin or shop pages, etc…
The Anchor team helps our clients to position their services and products to prospective clients in the best light. Our writing services include-
